VITACOST.COM ANNOUNCED AS PRESENTING SPONSOR

VITACOST.COM ANNOUNCED AS PRESENTING SPONSOR

DELRAY BEACH OPEN ANNOUNCES VITACOST.COM AS PRESENTING SPONSOR OF THE 2019 EVENT

Rebranded Delray Beach Open by VITACOST.com Serves Up Exclusive Ticket Promotion for Tennis Fans to Welcome the Start of the New Partnership

DECEMBER 12, DELRAY BEACH, FL – Today, the Delray Beach Open (https://yellowtennisball.com/) announced that Vitacost.com (https://www.vitacost.com/) – an award-winning online retailer of health and wellness products –  has been named the presenting sponsor of the 2019 event. Held in Delray Beach for over 20 years, it is the ATP Tour’s first North American hardcourt event of the outdoor season and has been rebranded to the Delray Beach Open by VITACOST.com.

Vitacost.com features affordable pricing and speedy delivery on nearly 40,000 items, including dietary supplements, hard-to-find specialty foods, organic body and personal care products, pet essentials and sports nutrition products. Additionally, Vitacost.com strives to motivate, educate and inspire healthier living for customers by creating and curating thousands of helpful tips, expert articles and recipes. Beneficial to local tennis fans who attend the tournament annually, or watch from around the world on television, together the Delray Beach event and Vitacost.com will make it more accessible for people to maintain their health at any age.

“The Delray Beach Open is a spectacular event that offers Vitacost.com the opportunity to intimately engage with millions of healthy lifestyle driven people,” commented Guy Burgstahler, VP of Marketing at VITACOST.com.

To welcome the start of the new partnership, Vitacost.com is sponsoring a special ticket promotion that will run through January 4th, 2019, providing tennis patrons 50% off the tournament’s Team Americas vs. Team World ATP Champions Tour legends matches (February 15-17) and 20% off of ATP 250 matches (Feb. 18-22 including already scheduled first round matches of the tournament’s featured stars through the Quarterfinals) by using the promotion code available at: https://yellowtennisball.com/tickets/

A gathering of today’s biggest stars from the ATP Tour and fans’ favorite legends from the ATP Champions Tour, the Delray Beach Open by VITACOST.com is the only tournament in the world to feature both Tours sharing the same courts, the same week, with the game’s elite both past and present in the heart of downtown Delray Beach.

Recently announced top 20 ATP Tour Players committed to playing in Delray Beach include Kevin Anderson, Milos Raonic and the Bryan Brothers in addition to 2018 defending singles champion Frances Tiafoe and ATP tennis sensation Nick Kyrgios. Legends lined up to play the ATP Champions Tour event include Tommy Haas, Tim Henman, Mikael Pernfors and Wayne Ferreira on Team World and Fernando Gonzalez, Jessie Levine, Jan-Michael Gambill and Jay Berger on Team Americas.

As the new presenting sponsor, VITACOST.com joins a prestigious list of brands who sponsor the event including Champion Porsche, Boca Raton Resort & Club, Emirates Airlines and SilverSea Cruises.

“We are eager for the opportunity to connect a strong health and wellness brand with an event fan base where physical vitality is a priority at any age and any level of game engagement,” said Mark Baron, Tournament Director. “We know our fans and the level of brand loyalty they show to partners of the sport. We look forward to seeing Vitacost.com grow their success as a result of engaging our premiere tennis event as much as we look forward to seeing fans benefit from the dynamic offerings of healthy and nurturing Vitacost.com products.”

The 10-day 2019 Delray Beach Open by VITACOST.com will begin with the ATP Champions Tour team-event over President’s Day weekend (Friday, Feb. 15 – Sunday, Feb. 17), continue with the ATP 250 singles and doubles draws starting on Monday, Feb. 18 and conclude with the ATP 250 finals on Sunday, Feb. 24.

A complete schedule of all Delray Beach Open by VITACOST.com match times and ticket opportunities is posted at YellowTennisBall.com. Tickets can be secured online or by calling 561-330-6000.

Disclaimer – Match schedule, including number of sessions, dates, times, number of matches and players scheduled are subject to change. Tickets are not eligible for refund or exchange.

About The Delray Beach Open by VITACOST.com: The only tournament in the world featuring an ATP Champions Tour event and an ATP 250 event in the same week at the same venue is held in Delray Beach, Florida, February 15-24 at the Delray Beach Stadium & Tennis Center. The ATP Tour’s first North American hard court event of the outdoor season is one of just 10 ATP Tour events in the United States. 2019 will be its 21st year in Delray Beach, and 27th overall. The 3-day, ATP Champions Tour legends team-event is in its 10th year and was the first-ever event played on US soil. Each year the Delray Beach Open by VITACOST.com brings world-class tennis players and thousands of visitors to Delray Beach and Palm Beach County. In 2010, the tournament received the Discover The Palm Beaches Florida’s annual Providencia Award for its extraordinary contribution to tourism. The City of Delray Beach was also a finalist for the USTA’s “Best Tennis Town” Award and in 2003, the tournament was the recipient of an “ATP Award of Excellence.” For more information please visit www.YellowTennisBall.com.

About VITACOST.com:

Vitacost.com, Inc. is an online retailer of health and wellness products, providing an award-winning experience to customers through its website, www.vitacost.com.  Vitacost.com features affordable pricing and speedy delivery on nearly 40,000 items, including dietary supplements (vitamins, minerals and herbs), hard-to-find specialty foods, organic body and personal care products, pet essentials and sports nutrition products. In addition, Vitacost.com strives to motivate, educate and inspire healthier living for customers by creating and curating thousands of helpful tips, expert articles and recipes.  Vitacost.com is a subsidiary of The Kroger Co.

For more information, please visit www.vitacost.com.

About the ATP: The ATP is the governing body of the men’s professional tennis circuits – the ATP World Tour, the ATP Challenger Tour and the ATP Champions Tour. With 64 tournaments in 31 countries, the ATP World Tour showcases the finest male athletes competing in the world’s most exciting venues. From Australia to Europe and the Americas to Asia, the stars of the 2018 ATP World Tour will battle for prestigious titles and ATP Rankings points at ATP World Tour Masters 1000, 500 and 250 events, as well as Grand Slams (non ATP events). At the end of the season only the world’s top 8 qualified singles players and doubles teams will qualify to compete for the last title of the season at the Nitto ATP Finals. Held at The O2 in London, the event will officially crown the 2018 ATP World Tour No. 1. For more information, please visit www.ATPWorldTour.com.

About the ATP Champions Tour: The ATP Champions Tour brings together many of the greatest tennis players in history for nostalgic, competitive and entertaining tournaments around the world. Players are either formerly ranked No. 1 in the world in singles, a Grand Slam singles champion or finalist, or a singles player on a winning Davis Cup team. Players must be retired from ATP Tour competition and each event can invite wild card entrants of its choice. The Delray Beach Open by VITACOST.com features a team-format for its 3-day ATP Champions Tour legends event. For more information, please visit www.ATPChampionsTour.com.

About The City of Delray Beach: In the southeast corner of Palm Beach County on the Atlantic seashore, a Village by the Sea that began as an agricultural community in 1895 has become one of Florida’s most popular destinations for visitors, new families and seasonal residents. The City of Delray Beach encompasses slightly over 16 square miles with a permanent population of nearly 65,000 and growing. The City’s charm continues to garner national awards, including three in 2017: an “All-America City” award from the National Civic League for literacy strides (the city was also recognized in 1993 and 2001), a “Playful City USA” designation for providing 24 playgrounds for residents, and the recognition of Atlantic Ave as one of the “10 Great American Shopping Streets” by USA Today. In 2012 during the nationally televised “Best of the Road” special, Delray Beach was chosen by Rand McNally, USA Today and the Travel Channel as the “Most Fun Small Town” in America. In 2014, USA Today named it as one of the “Best Atlantic Beaches in Florida.” For more information, please visit www.MyDelrayBeach.com.

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